For a while there, it was almost as though the creative agencies behind mainstream advertising had forgotten that Formula One existed. Sure there was the Damon Hill and Murray Walker ads back in the 90s, but it’s only thanks to the arrival of the super-media-friendly Lewis Hamilton that we can’t move for an F1-related advert on telly or plastered on the side of bus.
With Santander sponsoring McLaren along with Vodafone, Jenson and Lewis have been on more billboards that David Beckham this year, but nothing prepared us for the latest installment – Jenson Button on the side of a London bus with a moustache – not the sort made famous by Nigel Mansell in the 80s and 90s, but a white one – blimey!
Button is now the second F1 driver this year to endorse the white stuff – Mark Webber was all over Aussie television earlier this year as the Canberra Milk Kid – it really does seem that the fastest men on the planet do enjoy milk.
To keep you entertained on a Saturday with no grand prix action on, here’s some more of our favourite Formula One related adverts:
…and there are plenty more – share yours in the comments below or on our Facebook page here…